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A Global Leader in Smashing Stigmas Created a Gorgeously Artistic Ad for Period Underwear

a-global-leader-in-smashing-stigmas-created-a-gorgeously-artistic-ad-for-period-underwear

Essity’s Bodyform introduces Intimiwear with spot from AMV BBDO


Essity and agency AMV BBDO present blood as art in their latest campaign.
Essity


By Sara Spary

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18 mins ago

LONDON—Essity, the feminine care company that sells Bodyform in the U.K. and Libresse across Europe, has launched a new campaign to announce its first push into period underwear.

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

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